Content Marketing is a cornerstone of search engine optimization (SEO). By creating and sharing content, you can help your website rank well in search engines.
The consistent creation of unique, high-quality content that is relevant to your customer’s needs will help you appear in search results. And the more pages you create, the more chances to appear for any given search phrase. Sharing this content on various social media platform is a big part of the process, as is repurposing the original content for use in other areas.
At Pasternack Marketing, we take the time to learn about your business, your community, your customer base, and your competitive advantage. We then use this information to create a content marketing strategy with a custom editorial calendar to help guide you. In addition to new web pages or blog posts, we will help you incorporate original images, videos, webinars and seminars, newsletters, and any other type of content that fits your needs and helps draw in customers and prospects.