Category: Marketing Concepts

In the world of online marketing, content marketing is the process of using articles, images, video and other types of content to attract ideal prospects for a business. It is a key element, and in the opinion of many marketers …

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In the world of online marketing, Reputation Management is the process of influencing the information that exists about a person or business throughout the Internet. Your website plays a role in this process, but most of the information in question …

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Since we’ll be focusing much of this blog on local online marketing, a post defining this concept seems like a great place to get things going. Local online marketing is the process of using a website, along with other online …

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